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Laundry Detergent | Scented

Laundry Detergent | Scented

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Laundry with scent you can feel good about choosing.

Our scented Laundry Detergent is thoughtfully formulated with renewable plant- and earth-derived ingredients and finished with carefully selected scents. We believe you shouldn't have to choose between a beautifully fragranced laundry experience and a more intentional approach to your detergent's ingredients.

Concentrated for everyday laundry and compatible with both regular and HE washing machines, it is formulated with biodegradable ingredients and is septic- and greywater-safe. Each fragrance is thoughtfully selected, giving your laundry a fresh, enjoyable scent without relying on phthalates or unnecessary masking agents.

• Phthalate-free fragrances with no California Proposition 65-listed ingredients

• Available with essential oils and/or carefully selected fragrance oils

• Made with biodegradable ingredients

• Septic & grey-water safe

plant derived ingredientscruelty free no animal testingrefillable closed loop

What Makes This Product Different? It's dye-free • sodium lauryl sulfate (sls) free • sodium laureth sulfate (sles) free • paraben-free • phthalate-free • 1,4 dioxane-free • ethoxylated alcohol-free • filler-free • prop-65 free — and simply worry-free. 

optical brightener freebleach freeformaldehyde free1,4 dioxane free

Phthalate-free fragrance oils | Aromatic compounds made of GRAS safe synthetics.  Certified free of the 624 carcinogens and 323 reproductive/developmental toxins under the Prop 65 Act. 

Third-Party Lab Tested | Tested by an independent accredited lab. See the reports →

Small Batch Fresh | Our products arrive directly to you from our family-owned and operated factory in the Ozarks, USA.

also cleans what you can't seeThird- party lab tested
A Light, Clean Scent
| Our laundry detergents are designed to leave your clothes clean and lightly scented, not heavily perfumed.  We consider this part of a more intentional laundry experience for those who enjoy fragrance but don't want it to overpower.

Alternatively, enhance your laundry:
• in the washer, with Scented Fabric Softener
• in the dryer, with our Dryer Ball options
• after-care, with Linen Spray

Directions

1/2 oz light soiled / small load
1 oz activewear / medium load
2 oz heavy soiled / large load

With our highly concentrated active ingredients, we do NOT recommend overfilling your laundry tub with clothes.  It is best to work with a medium size load and about 1 oz of detergent.  This way your laundry tumbles/swishes around in the tub and gets plenty of water and detergent on all the garments to ensure proper cleaning.

If you have lots of bubbles in your washing machine, decrease how much detergent you use.

If you have hard water use our Oxyboost to help soften the water so the detergent can work more efficiently.

Septic and graywater safe.

When to use Hot Water
Hot water is good for whites, typical dirty clothes, sweaty active wear and diapers.  Hot water is best to remove germs, kill dust mites and heavily soiled items.

When to use Warm Water
Warm water  is good for cleaning most man-made fibers, knits and jeans.  It will clean without fading or significant shrinking.

When to use Cold Water
Cold water is best for dark, bright colors that bleed or delicate fabrics. Pre-treat or pre-soak your clothes if items are heavily soiled.

Ingredients

High-purity water, cocamidopropyl betaine, cocamidopropyl hydroxysultaine, sodium C14-16 olefin sulfonate, coco-glucoside, vegetable glycerin, sodium citrate, phenoxyethanol, caprylyl glycol, polysorbate 20 (food-grade), caprylyl capryl glucoside, dimethyl 9-decenamide, sodium gluconate, citric acid

Scent

Rosemary & Peppermint: Make for a refreshing herbal laundry experience. Composed of: Rosmarinus Officinalis (Rosemary) Leaf Oil, Mentha Piperita (Peppermint) Oil, Linalool, Limonene (naturally occurring constituents of essential oils)

  

Fresh Linen Scent: Fresh citrus and verdant greens are layered with delicate jasmine and lily of the valley, creating a refined linen fragrance inspired by sun-dried cotton, crisp white sheets, and clean air. Fresh Linen is a clean, phthalate-free fragrance blend of natural fragrance constituents, essential oils, and GRAS-safe, phthalate-free synthetics. Free of the 624 carcinogens and 323 reproductive/developmental toxins listed under the Prop 65 act. Contains: Hexyl Cinnamal, Benzyl Salicylate,
Alpha-Isomethyl Ionone, Citrus Sinensis (Orange) Oil, Limonene, Citronellol,
Citral

 

Lavender Lemon: Bright yet grounding blend that brings peace to your space while gently awakening your senses, combining Lavandula angustifolia (Lavender Essential Oil)—rich in linalool and linalyl acetate for a calm atmosphere and clean, softly floral note—with Citrus limon (Lemon Essential Oil), high in limonene and valued for helping lift and break up oily residue while adding a bright, uplifting scent.

 

 

Lavender Scent: Grounding herbal scent that brings peace to your space. Composed of: Lavandula Angustifolia (Lavender) Oil, Linalool
(Naturally-occurring component of lavender oil)

Ingredient Descriptions

High-Purity Water (charcoal-filtered, reverse osmosis, UV-sanitized)

Cocamidopropyl Betaine (Naturally derived from coconut and palm-free. It is an environmentally friendly, high-foaming, and biodegradable surfactant.)

Cocamidopropyl Hydroxysultaine (Naturally derived from coconut, palm-free, it is an environmentally friendly and biodegradable surfactant with high foaming and mild chemistry.)

Sodium C14-C16 Olefin Sulfonate (Derived from coconuts, palm-free, this mild-surfactant helps to lift dirt and debris from surfaces, so the water can whisk them away. Biodegradable. )

Coco-Glucoside (A plant-derived, biodegradable surfactant. It is mild and safe for sensitive skin.)

Vegetable Glycerin (Derived from vegetables. It is biodegradable and helps the plant surfactants do their job. Food-grade & USP kosher.)

Sodium Citrate (Natural mineral, helps grab onto and remove pollutants.)

Caprylyl Glycol, Phenoxyethanol (Safe preservatives used sparingly, prevents bacteria from growing in container.)

Polysorbate 20 (Plant-based performance stabilizer. Helps in the spreadability of liquids and stabilizes the formula when adding essential oils and phthalate-free fragrances. Biodegradable. USP kosher. Food-Grade. Dioxane-free. )

 Caprylyl Capryl Glucoside (A biodegradable plant-based surfactant with mild chemistry and sensitive skin compatibility.)

Dimethyl 9-Decenamide (A plant-based, biodegradable nonionic surfactant that helps clean and removes grease and other substances.)

Sodium Gluconate (Natural mineral, helps grab onto and remove foreign contaminants.)

Citric Acid (balances pH)

Essential Oiland/orPhthalate-Free Fragrance Oil (scent, if scented)

Laundry Tips

Stain removal. Simply place a little detergent directly on the stain and scrub the fabric together.  Some stains respond better with cold-water vs hot water.  For more details on a specific stain removal, please see our helpful Stain Removal Blogs.

Remove the toughest stains with Oxy Boost and Un-Bleach.

Soften hard water and clean with Epic Washing Soda.

Soften fabrics and remove odors with Fabric Softener.

Remove wrinkles and static with Alpaca Dyer Balls.

Dilute our Castile Soap with distilled water for a re-useable baby wipe solution. 

Does this product come with a pump?

We do not automatically provide a pump or spout with our products because our goal is to reduce waste.

If you would like a pump or spout, we offer options as an add-on in our accessory section.

Retail Ready Case (2 oz, 4 oz & 16 oz) : Retail Ready products come as shown in the case image. Pump, Sprayer or Flip-Top Cap is included if shown.

No pump is available for the 24 oz Glass Jug.

View full details

Third-Party Lab Tested

Laundry Detergent | Scented

Independently tested by ISO/IEC 17025 accredited laboratories.

We tested our unscented base formula, the same base every scent is built on, so these results cover this product.
No detectable lead, arsenic, mercury, or cadmium.

Heavy metals

None Detected
Why we test: Toxic metals build up in the body over time and can enter products as raw-material contaminants, not on purpose. they have no place in something that touches your skin and your water.
Understanding detection limits
Not detected above 0.001 ppm

None detected means below the lab's detection limit, not a flat zero. For scale, one drop of water in an Olympic pool is about 0.01 ppm.

Lead None detected
Arsenic None detected
Mercury None detected
Cadmium None detected

Anresco Laboratories · ISO/IEC 17025 (cert AT-1551) · Apr 2026

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Variant Variant total Quantity Price Variant total
Rustic Strength Wholesale, Laundry Detergent, 128 oz Plastic, Fresh Linen
1 Gallon Plastic Jug / Fresh LinenLD-P-FRELIN-128oz
1 Gallon Plastic Jug / Fresh LinenLD-P-FRELIN-128oz
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1 Gallon Plastic Jug / LavenderLD-P-LAV-128oz
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1 Gallon Plastic Jug / Lavender & LemonLD-P-LAVLEM-128oz
1 Gallon Plastic Jug / Lavender & LemonLD-P-LAVLEM-128oz
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$0.00
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Rustic Strength Wholesale, Laundry Detergent, 1-Galllon Plastic, Rosemary and Mint
1 Gallon Plastic Jug / Rosemary & MintLD-P-ROSMPEP-128oz
1 Gallon Plastic Jug / Rosemary & MintLD-P-ROSMPEP-128oz
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$71.63/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, 1-Galllon Glass, Fresh Linen
1 Gallon Glass Jug / Fresh LinenLD-G-FRELIN-128oz
1 Gallon Glass Jug / Fresh LinenLD-G-FRELIN-128oz
$98.66/ea
$0.00
$98.66/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, 128 oz Glass, Lavender
1 Gallon Glass Jug / LavenderLD-G-LAV-128oz
1 Gallon Glass Jug / LavenderLD-G-LAV-128oz
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$0.00
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Rustic Strength Wholesale, Laundry Detergent, 1-Galllon Glass, Lavender and Lemon
1 Gallon Glass Jug / Lavender & LemonLD-G-LAVLEM-128oz
1 Gallon Glass Jug / Lavender & LemonLD-G-LAVLEM-128oz
$98.66/ea
$0.00
$98.66/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, 1-Galllon Glass, Rosemary and Mint
1 Gallon Glass Jug / Rosemary & MintLD-G-ROSMPEP-128oz
1 Gallon Glass Jug / Rosemary & MintLD-G-ROSMPEP-128oz
$98.66/ea
$0.00
$98.66/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, 4 single 1-Galllon Plastic, Fresh Linen
4 - 1 Gallon Plastic Jugs / Fresh LinenLD-P-FRELIN-4PK-128oz
4 - 1 Gallon Plastic Jugs / Fresh LinenLD-P-FRELIN-4PK-128oz
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$0.00
$229.26/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, 4 single 1-Galllon Plastic, Lavender
4 - 1 Gallon Plastic Jugs / LavenderLD-P-LAV-4PK-128oz
4 - 1 Gallon Plastic Jugs / LavenderLD-P-LAV-4PK-128oz
$229.26/ea
$0.00
$229.26/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, 4 single 1-Galllon Plastic, Lavender and Lemon
4 - 1 Gallon Plastic Jugs / Lavender & LemonLD-P-LAVLEM-4PK-128oz
4 - 1 Gallon Plastic Jugs / Lavender & LemonLD-P-LAVLEM-4PK-128oz
$229.26/ea
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$229.26/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, 4 single 1-Galllon Plastic, Rosemary and Mint
4 - 1 Gallon Plastic Jugs / Rosemary & MintLD-P-ROSMPEP-4PK-128oz
4 - 1 Gallon Plastic Jugs / Rosemary & MintLD-P-ROSMPEP-4PK-128oz
$229.26/ea
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$229.26/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, 5-galllon Eco Jug, Fresh Linen
5 Gallon Eco Jug / Fresh LinenLD-ECO-FRELIN-5g
5 Gallon Eco Jug / Fresh LinenLD-ECO-FRELIN-5g
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Rustic Strength Wholesale, Laundry Detergent, 5-galllon Eco Jug, Lavender
5 Gallon Eco Jug / LavenderLD-ECO-LAV-5g
5 Gallon Eco Jug / LavenderLD-ECO-LAV-5g
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$0.00
$264.85/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, 5-galllon Eco Jug, Lavender and Lemon
5 Gallon Eco Jug / Lavender & LemonLD-ECO-LAVLEM-5G
5 Gallon Eco Jug / Lavender & LemonLD-ECO-LAVLEM-5G
$264.85/ea
$0.00
$264.85/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, 5-gallon, Eco-Jug, Rosemary and Mint
5 Gallon Eco Jug / Rosemary & MintLD-ECO-ROSMPEP-5g
5 Gallon Eco Jug / Rosemary & MintLD-ECO-ROSMPEP-5g
$264.85/ea
$0.00
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Rustic Strength Wholesale, Laundry Detergent, 5-galllon Bucket, Fresh Linen
5 Gallon Bucket / Fresh LinenLD-B-FRELIN-5g
5 Gallon Bucket / Fresh LinenLD-B-FRELIN-5g
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5 Gallon Bucket / LavenderLD-B-LAV-5g
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$0.00
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Rustic Strength Wholesale, Laundry Detergent, 5-galllon Bucket, Lavender and Lemon
5 Gallon Bucket / Lavender & LemonLD-B-LAVLEM-5G
5 Gallon Bucket / Lavender & LemonLD-B-LAVLEM-5G
$266.95/ea
$0.00
$266.95/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, 5-galllon Bucket, Rosemary and Mint
5 Gallon Bucket / Rosemary & MintLD-B-ROSMPEP-5g
5 Gallon Bucket / Rosemary & MintLD-B-ROSMPEP-5g
$266.95/ea
$0.00
$266.95/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, 30- Gallon Drum,  Fresh Linen
30 Gallon Drum / Fresh LinenLD-D-FRELIN-30g
30 Gallon Drum / Fresh LinenLD-D-FRELIN-30g
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Rustic Strength Wholesale, Laundry Detergent, 30- Gallon Drum,  Lavender
30 Gallon Drum / LavenderLD-D-LAV-30g
30 Gallon Drum / LavenderLD-D-LAV-30g
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$0.00
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Rustic Strength Wholesale, Laundry Detergent, 30- Gallon Drum,  Lavender and Lemon
30 Gallon Drum / Lavender & LemonLD-D-LAVLEM-30G
30 Gallon Drum / Lavender & LemonLD-D-LAVLEM-30G
$1,481.82/ea
$0.00
$1,481.82/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, 30- Gallon Drum,  Rosemary and Mint
30 Gallon Drum / Rosemary & MintLD-D-ROSMPEP-30g
30 Gallon Drum / Rosemary & MintLD-D-ROSMPEP-30g
$1,481.82/ea
$0.00
$1,481.82/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, 6 single 5-gallon  buckets
6 - 5 Gallon Buckets / Fresh LinenLD-B-FRELIN-6PK-5g
6 - 5 Gallon Buckets / Fresh LinenLD-B-FRELIN-6PK-5g
$1,481.82/ea
$0.00
$1,481.82/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, 6 single 5-gallon  buckets
6 - 5 Gallon Buckets / LavenderLD-B-LAV-6PK-5g
6 - 5 Gallon Buckets / LavenderLD-B-LAV-6PK-5g
$1,481.82/ea
$0.00
$1,481.82/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, 6 single 5-gallon  buckets
6 - 5 Gallon Buckets / Lavender & LemonLD-B-LAVLEM-6PK-5G
6 - 5 Gallon Buckets / Lavender & LemonLD-B-LAVLEM-6PK-5G
$1,481.82/ea
$0.00
$1,481.82/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, 6 single 5-gallon  buckets
6 - 5 Gallon Buckets / Rosemary & MintLD-B-ROSMPEP-6PK-5g
6 - 5 Gallon Buckets / Rosemary & MintLD-B-ROSMPEP-6PK-5g
$1,481.82/ea
$0.00
$1,481.82/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, 55- Gallon Drum,  Fresh Linen
55 Gallon Drum / Fresh LinenLD-D-FRELIN-55g
55 Gallon Drum / Fresh LinenLD-D-FRELIN-55g
$2,319.07/ea
$0.00
$2,319.07/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, 55- Gallon Drum,  Lavender
55 Gallon Drum / LavenderLD-D-LAV-55g
55 Gallon Drum / LavenderLD-D-LAV-55g
$2,319.07/ea
$0.00
$2,319.07/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, 55- Gallon Drum,  Lavender and Lemon
55 Gallon Drum / Lavender & LemonLD-D-LAVLEM-55G
55 Gallon Drum / Lavender & LemonLD-D-LAVLEM-55G
$2,319.07/ea
$0.00
$2,319.07/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, 55- Gallon Drum,  Rosemary and Mint
55 Gallon Drum / Rosemary & MintLD-D-ROSMPEP-55g
55 Gallon Drum / Rosemary & MintLD-D-ROSMPEP-55g
$2,319.07/ea
$0.00
$2,319.07/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, 11 single 5-gallon  buckets
11 - 5 Gallon Buckets / Fresh LinenLD-B-FRELIN-11PK-5g
11 - 5 Gallon Buckets / Fresh LinenLD-B-FRELIN-11PK-5g
$2,319.07/ea
$0.00
$2,319.07/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, 11 single 5-gallon  buckets
11 - 5 Gallon Buckets / LavenderLD-B-LAV-11PK-5g
11 - 5 Gallon Buckets / LavenderLD-B-LAV-11PK-5g
$2,319.07/ea
$0.00
$2,319.07/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, 11 single 5-gallon  buckets
11 - 5 Gallon Buckets / Lavender & LemonLD-B-LAVLEM-11PK-5G
11 - 5 Gallon Buckets / Lavender & LemonLD-B-LAVLEM-11PK-5G
$2,319.07/ea
$0.00
$2,319.07/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, 11 single 5-gallon  buckets
11 - 5 Gallon Buckets / Rosemary & MintLD-B-ROSMPEP-11PK-5g
11 - 5 Gallon Buckets / Rosemary & MintLD-B-ROSMPEP-11PK-5g
$2,319.07/ea
$0.00
$2,319.07/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, 275 gallon tote, Fresh Linen
275 Gallon Tote / Fresh LinenLD-T-FRELIN-275g
275 Gallon Tote / Fresh LinenLD-T-FRELIN-275g
$6,995.12/ea
$0.00
$6,995.12/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, 275 gallon tote, Lavender
275 Gallon Tote / LavenderLD-T-LAV-275g
275 Gallon Tote / LavenderLD-T-LAV-275g
$6,995.12/ea
$0.00
$6,995.12/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, 275 gallon tote, Lavender
275 Gallon Tote / Lavender & LemonLD-T-LAVLEM-275G
275 Gallon Tote / Lavender & LemonLD-T-LAVLEM-275G
$6,995.12/ea
$0.00
$6,995.12/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, 275 gallon tote, Rosemary and Mint
275 Gallon Tote / Rosemary & MintLD-T-ROSMPEP-275g
275 Gallon Tote / Rosemary & MintLD-T-ROSMPEP-275g
$6,995.12/ea
$0.00
$6,995.12/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, sample size
4 oz Sample / Fresh LinenLD-FRELIN-4oz
4 oz Sample / Fresh LinenLD-FRELIN-4oz
$8.00/ea
$0.00
$8.00/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, sample size
4 oz Sample / LavenderLD-LAV-4oz
4 oz Sample / LavenderLD-LAV-4oz
$8.00/ea
$0.00
$8.00/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, sample size
4 oz Sample / Lavender & LemonLD-LAVLEM-4OZ
4 oz Sample / Lavender & LemonLD-LAVLEM-4OZ
$8.00/ea
$0.00
$8.00/ea $0.00
Rustic Strength Wholesale, Laundry Detergent, sample size
4 oz Sample / Rosemary & MintLD-ROSMPEP-4oz
4 oz Sample / Rosemary & MintLD-ROSMPEP-4oz
$8.00/ea
$0.00
$8.00/ea $0.00

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  • 5 stars: 8 (89%)
  • 4 stars: 1 (11%)
  • 3 stars: 0 (0%)
  • 2 stars: 0 (0%)
  • 1 star: 0 (0%)
S
Shomy Santiago (Miami, US)

We love Rustic Strength’s Laundry detergent.
We live in Miami, FL my husband works outdoors and both our teens are athletes, that to say our laundry detergent requires BIG power. This detergent breaks right through the dirt and grim and leaves our cloths feeling clean and smelling fresh.

C
Cindy Aguirre (Indianapolis, US)

nice and a little goes a long way

A
Anonymous (Minneapolis, US)

Great product- customers love the fresh linen scent

E
Elisha collins (Eminence, US)

Our favorite scent

E
Elisha collins (Eminence, US)

Love the smell and good it works

A
Anonymous (Ephrata, US)

Our customers keep coming back for more of the liquid refillable laundry detergent. The Fresh Linen seems to be their favorite.
We enjoy being able to offer them a refill option however, the shipping charges are very high. I don't know if there is any solution to that.

K
Karen Chaw (San Francisco, US)

One of our customers favorite scent options at our refill shop!

M
Michelle Isenhower (Dysart, US)

Love this scent

T
Trisha Castle (Lewisburg, US)

Amazing scent!💙