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Affordable • Effective • Plant-Based | Laundry Detergent

Affordable • Effective • Plant-Based | Laundry Detergent

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Concentrated, deep-cleaning, Liquid Laundry Detergent. Made from renewable plant + Earth mineral-derived ingredients. 

  • Color-safe
  • Safe for the most sensitive skin
  • Can be used in regular or HE (high-efficiency) washers
  • 100% biodegradable

Toxin + Irritant Free | Ditch the toxins and irritants found in most detergents. Our Liquid Laundry Detergent is hypoallergenic and completely dye-free ∙ perfume-free ∙ SLS-free ∙ SLES-free ∙ sulfate-free ∙ paraben-free ∙ phthalate-free ∙ 1,4-dioxane-free ∙ ethoxylated alcohol-free ∙ optical brightener-free ∙ filler-free ∙ petroleum-free ∙ palm oil-free ∙ gluten-free ∙ hormone disruptor-free ∙ carcinogen-free — and simply worry-free. 

Small Batch Fresh | Our Liquid Laundry Detergent is produced daily at our family-run factory in The Ozarks, USA — arriving to you made the same week.

Ingredients

High-Purity Water, Sodium Coco-Sulfate, Cocamidopropyl Hydroxysultaine, Cocamidopropyl Betaine, Sodium Citrate, Sodium Gluconate, Sodium Carbonate, Essential Oils and/or Phthalate-Free Fragrance Oils, Methylisothiazolinone, Benzisothiazolinone (preservatives used sparingly, prevents bacteria from growing in container)

Scent Ingredients

Instructions

Amount of Detergent to Use
1 oz light soiled / small load
2 oz active wear / medium load
4 oz heavy soiled / large load

If you have lots of bubbles in your washing machine, decrease detergent amount.
100% biodegradable.
Septic & greywater-safe.

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Founder Alicia Adamson answers "Why Affordable •  Effective"?